PORTFOLIO: AI Video Ads, Creative Content & Training | headTrix
Adobe Certified Instructor, Adobe Community Expert, Speaker, & HeyGen Ambassador specializing in AI video, eLearning, and creative content. Founder of headTrix, Inc.
I create AI-driven video ads, video content, and provide training for teams & organizations.Mark Craig Itskowitch
Video Ads & Visual Storytelling
Almond Sour | Stop-Motion Spot
Social Promo Video for Lau-Lee Tales Cocktails with an Enlightened TwistCreative Direction/ Editing: Mark ItskowitchStop-Motion Animation: Mark ItskowitchPoem Lyrics: Mark Itskowitch
Old-school craft meets new-school tech. 🧜♀️🍹Here is a mix use arts & crafts, stop-motion, Adobe, AI, and some Mark I grit! 😀PROCESS• The Set: Built a tiny ocean floor diorama (like gradeschool) using a mini‑fridge tray, sand, glue, shells, and a little hair spray. Shot on iPhone with a green screen, then swapped in underwater footage in Adobe Premiere.• Hybrid Intro: Used Adobe Firefly to create images → image‑to‑video using Frames, then animated it into the physical diorama.• Digital Compositing: Turned a stock hand into a mermaid hand in Photoshop and animated the movement using the Puppet Tool.• Cleanup: Used hashtag#Adobe Firefly GenAI + masking to remove rigs (my hands) and shadows from the stop‑motion frames.Finished with a custom poem, audio effects, AI voiceover, and final assemble in Adobe Premiere.
EXPAND
HeyGen Commercial (30s) – Spot 2
30 second video ad announcing that I am a HeyGen Ambassador showing me flowing from scene to scene, changing outfits along the way.
EXPAND
HeyGen Commercial (30s) – Spot 1
I created this video commercial for the launch of HeyGen's Avatar 5 model... showing what’s possible using a range of characters, voices, and styles in a playful way to grab attention.
EXPAND
Doublemint Spot - Featuring Me
I recreated a Doublemint‑style commercial by cloning myself and playing both roles. I wanted to bring back that classic “Double your pleasure, double the fun” energy, but with a modern AI workflow, and me as the models! From designing the look, to generating the motion, to compositing the twin shots, every part of this was created using a mix of traditional Photoshop tools and next‑gen AI. If you’re into AI video, creative direction, commercial parodies, or digital twin workflows, this is a full end‑to‑end example of what’s possible right now, and its changing every week it seems!
EXPAND
Nike Concept Commercial
Bringing Images to Life with Photoshop, Premiere and Gen AI
EXPAND
Upwork Concept Commercial
Concept commercial Video for UpworkCreative Direction/Editing: Mark Itskowitch
EXPAND
Absolut Vodka | Stop-Motion Spot
Absolut Vodka SpotCreative Direction/ Editing: Mark ItskowitchStop-Motion Animation: Mark ItskowitchPoem Lyrics: Mark Itskowitch
Old-school craft meets new-school tech. 🧜♀️🍹Here is a mix use arts & crafts, stop-motion, Adobe, AI, and some Mark I grit! 😀PROCESS• Shot on iPhone with a green screen, then swapped in underwater footage in Adobe Premiere.• Digital Compositing: Turned a stock hand into a mermaid hand in Photoshop and animated the movement using the Puppet Tool.• Cleanup: Used Adobe Firefly GenAI + masking to remove rigs (my hands) and shadows from the stop‑motion frames.Finished with a custom poem, audio effects, AI voiceover, and final assemble in Adobe Premiere.
EXPAND
CreativePro Design + AI – Session Intro
Bring Your Images to Life with AI This was my intro to👇 My session:“Bring Your Images to Life with AI!”This was created using using Adobe Creative Cloud, Photoshop, Firefly, & Dzine, Higgsfield, and HeyGen AI tools.
EXPAND
Old Spice Concept Ad
Old Spice Commercial 2025 Re-creation | 2010 Classic Ad
EXPAND
Bringing Memories to Life
Imagine being 90 years old and seeing a photo of yourself when you were two years old with your little puppy and your aunt and seeing it in color and brought to life a time, you probably don't even remember. This video is a creative excerpt from a presentation I created for a multi-generational family celebration celebrating birthdays 75, 80, 85 and 90. The full presentation was nearly 20 minutes long, but this short-form piece focuses on a powerful transformation: taking old black-and-white photographs from the 1930s and 1940s, restoring them, adjusting to true black-and-white, colorizing them, expanding them, and using modern AI tools to bring them to life as full-color video. These are images, reimagined through a creative and technical process that blends traditional design skills with cutting-edge artificial intelligence. The result is a powerful visual story, one that honors legacy, revives history, and creates emotional impact using nothing but old prints and technology.
Client:EmpowerED 2 Teach with AICreated & Produced: Mark ItskowitchDescription: EmpowerED 2 Teach with AI Conference"Spice up your Creativity with the Power of Gen AI & Adobe Creative Cloud | Mark Itskowitch"
EXPAND
Adobe eLearning World
EXPAND
Photoshop Unleashed Promo
EXPAND
Photoshop & ChatGPT
Client: headTrix, Inc.Produced by: Mark ItskowitchDescription: Futuristic view of Adobe Photoshop and ChatGPT
EXPAND
Adobe Animate Training
Client: Adobe, Inc.Produced by: Mark ItskowitchDescription: Educational Video Series for Adobe Animate
EXPAND
Photoshop & Premiere Webinar
Level Up with Adobe Photoshop & Adobe PremierePresenters: Mark Itskowitch & John Williams